About TSG Music

Independent electronic music label releasing house, techno, and bass music.

Our Mission

TSG Music was started by Almer in Sweden in early 2019 as a YouTube music blog, uploading daily videos driven purely by passion for electronic music. What began as a small channel quickly grew when Deep House mixes started to gain traction, taking the channel from under 1,000 subscribers to tens of thousands in a short time. As the audience grew, artists and labels began reaching out, looking for real exposure and long-term collaboration.

Seeing that demand turn into something meaningful, TSG Music evolved from a music blog into a record label. In 2023, TSG Music AB was officially founded. Today, with close to 100 releases from both established artists and rising talents, and a YouTube community of over 200,000 subscribers, TSG Music continues to grow as both a label and a platform.

Our mission is simple: to push electronic music forward while staying true to creativity, quality, and artist development.

Our Sound

TSG Music focuses on electronic music, with House at its core. We release a wide range of styles, including Deep House, Chill House, Tech House, Techno, Drum & Bass, EDM, Tropical House, and more. What matters most is not the subgenre, but the feeling, identity, and originality behind each track.

Quality First

For us, quality means originality, strong production, and emotion. A creative artist, a well-crafted instrumental, and a qualified vocalist coming together to create something unique. We look for music with character, meaningful lyrics, and sounds that stand out rather than follow trends.

Artist Support

We want artists working with TSG Music to feel supported and taken seriously. Creative freedom is important to us, but so is guidance. Our goal is long-term artist development, helping artists grow, improve, and reach new audiences rather than focusing on one-off releases.

Growth & Innovation

The journey hasn't been without challenges. Along the way, we've faced obstacles, adapted, and kept moving forward by improving our workflows, mindset, and solutions. We believe in making progress every day and embracing new ideas, sounds, and technologies that help push the music and the label forward.

Join the Journey

TSG Music is a collective journey between the label and the artists. Whether you're an artist looking for a label that offers more than just distribution and marketing, or a listener searching for your next favorite electronic track, you're welcome here.

Together, we're building a respected label, a loyal community, and a stepping stone for artists navigating the electronic music industry.